Hey there, we’re LilyAna!

LilyAna Naturals is a family-owned skincare brand that makes skin-credible, clean, and affordable skincare products with love right here in the USA. Our mission is to make your skin happy and healthy every day, which can make you feel happier and more confident, too.

Small Town Roots ✨

Our small town journey begins on a little farm in Mississippi. Within the peace of nature (and lots of cute farm animals! 🐄🌱) you will find our dynamic warehouse team, Danny and Courtney.  Danny, a dedicated father and pastor, and Courtney, a loving mother of three, have woven their love and commitment into the core of our brand. As leaders in their community and devoted parents of Lily and Anna Belle, our brand namesakes, they are a nurturing force behind LilyAna Naturals.

We Are Family 🎶

Knowing the importance of family firsthand, co-owners Retta and Marissa (husband-wife duo) along with Retta’s sister Menna created a vision to develop a brand cherished by their own families, spanning generations from daughters to mothers to their beloved late grandmothers. Just as our own diverse family roots across Ethiopia, Japan, Germany, and the USA have enriched our own lives, we strive to extend that same sense of belonging to our growing LilyAna skincare community.

Cleaner, Easier Skincare ☁️

Our commitment to clean ingredients and affordable, effective skincare echoes the strength of family roots. At LilyAna, skincare is not just a routine; it's a celebration of each person’s individuality. This family-owned brand is on a mission to make skincare simple, accessible, and joyful for every generation.  Knowing we are stronger together, our dream is to embrace a diverse community, creating a space where everyone feels accepted, valued, and beautiful in their own skin-credible self.